{"id":45697,"date":"2026-05-07T18:17:13","date_gmt":"2026-05-07T16:17:13","guid":{"rendered":"https:\/\/wildwildweed.ch\/1-g-how-we-made-swiss-cbd-more-accessible\/"},"modified":"2026-08-17T15:43:02","modified_gmt":"2026-08-17T13:43:02","slug":"1-g-how-we-made-swiss-cbd-more-accessible","status":"publish","type":"post","link":"https:\/\/wildwildweed.ch\/en\/1-g-how-we-made-swiss-cbd-more-accessible\/","title":{"rendered":"1.-\/g: How We Made Swiss CBD More Accessible"},"content":{"rendered":"

Cowboy, let me tell you a story. Not some saloon tall tale, but a real slice of history from the Swiss CBD market. When we rolled in with our dusty wagons and our sheriff\u2019s star, Swiss CBD was selling for between 8.- and 15.- per gram<\/strong>. That was the norm. No one questioned it. And no one dared to say out loud what everyone was thinking: at those prices, only the wealthy could afford to smoke legally. <\/p>\n

The Market Before Us: A Polite Cartel<\/h2>\n

Think back to 2018\u20132020. CBD was booming in Switzerland, and shops were popping up all over Geneva<\/strong><\/a>, Lausanne, Zurich, and Bern. Everyone was charging high prices; everyone was playing by the same rules. Not an official cartel\u2014just a tacit agreement among well-mannered people. They were selling you indoor flower for 12.-\/g<\/strong>, Swiss artisanal CBD hash<\/strong><\/a> at 15.-\/g<\/strong>\u2014all with the smile of a shopkeeper who knows he has a monopoly. <\/p>\n

The smoker, for his part, was doing the math. 10 grams a month? 120 bucks. 20 grams? 240. At that price, many turned to the black market. Not by choice, but out of necessity. <\/p>\n

A market that charges high prices just because it can isn’t a free market. It’s a toll road. <\/p><\/blockquote>\n

The simple idea that no one dared to voice<\/h2>\n

The Sheriff looked out at the Vaud countryside, the Pre-Alps behind St-L\u00e9gier, and the climate that\u2019s the spitting image of certain regions in the south of France. And he asked himself THE question: Why grow indoors in a country that has free sunshine and fertile soil?<\/strong> <\/p>\n

Honest answer: because indoor growing yields are more predictable, the product looks more appealing to buyers, and it allows large-scale producers to justify high prices. It worked as long as no one disrupted the model. To understand what really sets these two growing methods apart, our indoor vs. outdoor CBD comparison<\/strong><\/a> lays out the facts in black and white\u2014costs, aromas, and carbon footprint.<\/p>\n

So we broke it.<\/p>\n

Our challenge: outdoor activities for 1.- per gram, no nonsense<\/h2>\n

We put together Wild Wild Weed<\/a> with a simple set of guidelines:<\/p>\n